Effective Marketing Program
In order to reach the prospective resident or tenant, today’s Property Manager must market the property in many more places than ever before. The days of just putting a sign in the yard are over. Now the savvy marketer must be ready to communicate with the prospective resident in print, on line, and through e-mail. Here are a few examples of how TJM effectively markets its properties:
Advertising
In all the local newspapers (as best determined by TJM).
For Lease sign
A professional looking sign is placed at your property with our office number.
Internet Marketing
Our two web sites enable prospective residents to find out all about your property any time of the day. Our web sites enable the viewer to see pictures of your property and get details concerning the property.
Local Chambers of Commerce Web Sites
TJM is a member of all the local Chambers of Commerce. Each of these Chambers have dynamic and heavily viewed web sites that potential customers look to for information on rentals in the area. This assures that potential residents surfing the popular Chamber of Commerce sites make the “link” to both of the TJM web sites in order to fill all their rental needs. We can’t depend on them finding us just through Google or Yahoo.
E-Mail Alert & Newsletter Communications to Potential Tenants
On a regular basis we email a detailed listings of our available properties to prospective tenants who have subscribed to our E-Mail Alert & Newsletter. Our extensive subscriber list includes prospective tenants, local real estate companies, and other property managers in the area. It is not unusual for our properties to rent to one of these persons without ever being advertised in the newspaper.
Multiple Listing Service (MLS)
As members of the Highland Lakes Association of Realtors, we list your property in the MLS database. This makes your property available to hundreds of other leasing agents.